Its a steep fall from the historic pull generated by Tom Bradys return to Gillette Stadium, but NBC and the NFL continue to dominate whenever games are broadcasted. Also of note, just seven of NBCs Sunday night broadcasts averaged 17-plus million viewers last season. Las Vegas -- 16.22, 2016 NBA Finals Game 7: 15.82022 CFP National Championship: 15.6, 26. Get NFL news, scores, stats, standings & more for your favorite teams and players -- plus watch highlights and live games! Sure all comparisons are to the similar weekend last season. Round 1 of the 2022 NFL Draft averaged 10.03 million viewers with a 5.6 rating. Please turn on JavaScript and try again. Also of note, Monday Night Football had its most-watched season opener since the year 2000. Here is a sampling of those horrible numbers via Sports Media Watch: The 2020 Stanley Cup Playoffs averaged 953,000 viewers across NBC's TV and digital platforms. Click below to sign in. The electrifying Odell Beckham, Jr. of the Giants, and his battles with Washington's new cornerback, Josh Norman, helped lead the team to ninth place in the category. According to statistics, The 1991 Redskins are ranked as the top team by Football Outsiders (from 1986 to the present). Full participants list: Click here. In comparison, the 2021 NFL Draft averaged 12.5 million viewers and the virtual 2020 NFL Draft averaged 15.3 million viewers. 1) Week 1 had five Sunday games in 2021 instead of four. The drop is in the Sun & Mon night # of viewers at about (4.2%). The Finals in that . Minnesota -- 28.89 11. Cincinnati -- 28.85 12. "Featuring incredible play on the field and close contests, the 2021 regular season proved to be one of the most exciting and exhilarating of all-time," said Hans Schroeder, NFL Executive Vice President and Chief Operating Officer, NFL Media. For each category, an NFL team average was calculated and the relative scores of each NFL team were indexed against the average. FOX topped the charts with more than 24 million viewers for its late doubleheader window, which featured the 49ers rout of the Buccaneers in most markets. Timely, daily updates provide the latest developments and news relied upon by industry leaders. Most Super Bowl wins by NFL team 1967-2023 . Local TV numbers are in for the 2021 NFL regular season, and viewership was up almost across the league. 2) The clinching game for the NBA Finals brought in 5.6 million viewers. Perhaps, fans were not excited to see Tom Brady play in his 10th Super Bowl. During the 2021 NFL regular season, NFL games ranked as the top 16, 48 of the top 50 and 91 of the top 100 telecasts on TV. NBC averaged 22.8 million viewers for its two games, an increase of 11% from last season. Last season, the NFL made $14 billion in total revenue, which was over $900 million more than they made the season before and a $6 billion increase from 2010. San Francisco -- 18.6924. We can also compare that to MLB, which drew just under 3.2 million viewers for its Field of Dreams game on Fox. In 2020, the SNF opener between the Cowboys and Rams averaged 18.94 million viewers with a 10.4 rating. All Rights Reserved. Additionally, 175 games 64% of all games were within one score (eight points) in the fourth quarter tied for the fourth-most all-time. Monday Night Football was already the lesser football package for NFL games and the decline in viewership didnt help in 2020. Keep in mind these are average ratings. Here are the full viewership numbers for Week 12. In total, 15.29 million viewers tuned in. Plug in the simple phrase 'NFL' and you'll get the top-ten things that term applies to most frequently. 100 million viewers tuned in during the three-day opening slate. Pittsburgh -- 36.24 6. It was the most-watched Week 4 MNF game since 2018. and if you know any other sources tat have every game per week ? Its the lowest average viewership for the game since 2006, when ESPN pulled in 5.96 million viewers. Combined, the two games averaged 49.6 million viewers across TV and digital streaming, according to an NFL announcement. These demographics, particularly adults 18-34 and 18-49 are of particular importance to advertisers. Its a brilliant move by Amazon, keeping football fans at home to buy things via Amazon Prime instead of going out to the store. Already a subscriber? Is it compared to the previous weeks game numbers or how are those calculated? The 2021 NFL regular season averaged 17.1 million viewers (TV+Digital) the highest regular season average since 2015 and up +10% vs. 2020. With the league struggling revenue-wise due to COVID-19, seeing one of the lowest-rated Super Bowls in NFL history cant be seen as a great thing. Here are the full ratings and viewership numbers for the primetime games in Week 9. 3 led to continued uptick in viewership with the annual event seeing its third-highest ratings ever. Notably, Amazon is still excited about its partnership with the NFL. Dont expect this to change in 2022 with the draft heading to Las Vegas. While the COVID-19 pandemic forced many postponed games in 2020 and cost the NFL billions in revenue, outbreaks across the league arent having the same impact in 2021. NBC's "Sunday Night Football" is up 12% to 21.8 million viewers in the U.S. ESPN's "Monday Night Football" is pulling in 14.7 million viewers, a 17% gain. Media is more complex than ever. The NFLs three Thanksgiving Day games delivered record audiences (with the caveat that out-of-home viewing was not tracked prior to two years ago), led by Giants-Cowboys at more than 42 million viewers on FOX. Its the third consecutive week that the NFL TV ratings for TNF have been at a season-low. On the down side, the Bills-Rams Kickoff Game declined double-digits with Buffalo winning in a rout. The 2021 NFL season continues to pull in excellent numbers, even when the matchups arent ideal from a fan-interest perspective. "This year's schedule, highlighted by an enhanced regular season featuring 17 games, gave our broadcast partners the ability to provide fans with more football and incredible matchups than ever. The past 12 NBA Finals games have seen a total of 106 million viewers tune in on television and through streaming services. As Jimmy Traina of Sports Illustrated also points out, a Saturday preseason game between the Steelers and Seattle Seahawks broadcasted on NFL Network pulled in a larger audience than Foxs broadcast of the Boston Red Sox vs New York Yankees. The Chicago Bears and Philadelphia Eaglestwo larger-market teams that missed the postseasonstill scored wins despite less-than-stellar records. CBS announced that its broadcast of the Week 3 preseason game between the Detroit Lions vs Pittsburgh Steelers was the most-watched NFL preseason game in the NFL this year and its most-watched exhibition NFL game in 9 years. Of the three exclusive TNF broadcasts on NFL Network last season, only one exceeded 6 million viewers. Ourand noted that the rating figure doesnt include out-of-home viewing. These are the highest NFL TV ratings on Championship Sunday in nine years. 5. Meanwhile, the game drew a record streaming audience of 11.2 million through Peacock and other streaming services. Provided below is the list of the Top 10 most-watched NFL games during the 2021 regular season: Las Vegas Raiders vs. Dallas Cowboys (Week 12, CBS) 40.8 million, Dallas Cowboys vs. Kansas City Chiefs (Week 11, FOX) 28.7 million, Cleveland Browns vs. Green Bay Packers (Week 16, FOX+NFLN) 28.6 million, Chicago Bears vs. Detroit Lions (Week 12, FOX) 28.2 million, Tampa Bay Buccaneers vs. New England Patriots (Week 4, NBC) 27.2 million, Arizona Cardinals vs. Dallas Cowboys (Week 17, FOX) 26.8 million, Los Angeles Rams vs. Green Bay Packers (Week 12, FOX) 25.2 million, Dallas Cowboys vs. Tampa Bay Buccaneers (Kickoff, NBC) 25.2 million, Green Bay Packers vs. Kansas City Chiefs (Week 9, FOX) 25.0 million, Dallas Cowboys vs. Los Angeles Chargers (Week 2, CBS) 25.0 million. Here are the full ratings and viewership numbers for the primetime games in Week 9. On a night when stars quarterback Derek Carr, wide receiver Davante Adams and quarterback Trevor Lawrence were ruled out days before kickoff, the broadcast still performed fairly well. Of note: Four teams posted local ratings over 40, including the Bills, Chiefs, Green Bay Packers (41.57 rating in the Milwaukee market) and the Saints (40.89 in New Orleans). Okay cool thank you! The six games averaged 30.5 million viewers, an increase of 21% from the 2020-21 NFL Wild Card Weekend and the most-watched first weekend of postseason football since 2015-16. That's the question that faced us as we put together this year's ranking of all 32 NFL teams based on talent under 25 years old. Discover the future of cross-media measurement with Nielsen ONE. Things didnt get much better the next day. With Christmas Eve on Saturday and Christmas Day on Sunday in Week 16, the NFL TV ratings proved once again no other American sport touches pro football. The Broncos do have to see Mahomes and the Chiefs twice, but they play only four top-10 FPI teams and get the extra home game for being in the AFC. Washington Examiner. With Patrick Mahomes headed to the AFC Championship Game and a Rams vs 49ers matchup in the NFC title bout, ratings will likely be through the roof. 1 sport in the United States. (this excludes ALL the Thu night games & Special games as that is tracked separately). Meanwhile, the Jets placed just ahead of their MetLife Stadium roommates at number eight. Despite double-digit finishes in the other categories, the Buffalo Bills and New Orleans Saints placed in the top five locally. Well, all the local teams except the Jets. Then when I click on the Next button on the bottom, it just takes me back to the page I started from. After hearing complaints about the Pro Bowl for years, the NFL dramatically changed how it holds its version of the All-Star Game. Christmas Day delivered a special treat for the NFL and its broadcasting partners. Kansas City -- 45.28, 3. The NFL released its numbers for Super Bowl LVI between the Cincinnati Bengals and Los Angeles Rams. For week 16 2020, there was no early DH game on Fox? 232 billion total minutes consumed. After a strong finish to the regular season, the presence of marquee teams and legendary quarterbacks in the NFL Playoffs have provided a boost for viewership. Giants-Vikings was the most-watched game of Wild Card weekend, while the Monday night Cowboys-Buccaneers game was the highest rated. That included the San Francisco 49ers thrilling road win over the Dallas Cowboys being the most-watched NFL Wild Card Game since 2015. Whether its the ongoing pandemic or something else, said decline forced networks to scramble and strengthen relationships with sponsors. This just goes to show us that the NFL is still Americas pastime. The largest Week 1 total since 2016. Green Bay Packers (1966) Overall Record: 14-2; Pro Bowlers: 8; Super Bowl I champion Monday Night Football was already the lesser football package for NFL games and the decline in viewership didnt help in 2020. The Bills-Rams game averaged 4.6% of adults 18-34, 5.9% of adults 18-49 and 7.1% of adults 25-54 per minute. CBSSports.com 247Sports MaxPreps To help develop Drake Maye and the Heels' quarterbacks, Mack Brown is bringing in one of the NFL's most accomplished quarterbacks coaches. Below are the ratings and average audience size for the nationally-broadcasted NFL games in Week 8, via SportsMediaWatch. Its another win for the NFL, which continues to see its TV ratings steadily climb this season. Football officially returned on August 4 with Canton, Ohio hosting the 2022 Pro Football Hall of Fame Game between the Las Vegas Raiders and Jacksonville Jaguars. Stay up-to-date on latest sports media news, TV ratings and schedule information at Sports Media Watch, an industry authority since 2006. The six games averaged 30.5 million viewers, an increase of 21% from the 2020-21 NFL Wild Card Weekend and the most-watched first weekend of postseason football since 2015-16. The NFL is trying things every year to try and make the Pro Bowl a little more exciting and competitive. NFL teams anticipate the salary cap seeing nearly $20 million per season in the years ahead. The Saturday night game increased 41% from last year, the Sunday night game rose 20% and the Saturday afternoon game increased 16%. Of note: Four teams posted local ratings over 40, including the Bills, Chiefs, Green Bay Packers (41.57 rating in the Milwaukee market) and the Saints (40.89 in New Orleans). https://www.sportsbusinessjournal.com/Journal/Issues/2022/01/24/In-Depth/NFL-Local-Ratings.aspx. Its important to put these numbers into perspective. This just goes to show us that the NFL is still Americas pastime. Tom Brady's return to Gillette. NFL teams average more revenue, as well. TV ratings for final round of The Masters in U.S. 1997-2022; . It started out as nothing more than a niche event for the most hardcore of fans. Despite Buffalo and Kansas City not being huge markets, the early numbers for the Week 5 Sunday Night Football clash saw an average of 16.78 million viewers with a primetime rating of 4.8 among the 18-49 demo. After NBC cashed in with a massive audience for the NFL Kickoff Game, its numbers dipped on Sunday Night Football. NFL total viewers 2022: 185 million viewers. https://www.sportsmediawatch.com/nfl-tv-schedule-2021-fox-nbc-cbs-espn-tnf-snf-mnf/, Ratings: NASCAR, college hoops, soccer, NHL, XFL sees big drop in Week 2, but on par with last years USFL, LeBron injury ill-timed as Lakers continue to draw, Small sampling for LIV; PGA Tour wins head-to-head in rout. Nielsen uses a separate total viewing figure to estimate how many viewers watched at least six minutes of any given telecast. Overlall Wild Card Weekend was an absolute win for the NFL from a ratings perspective. More than two decades of archival stories, profiles, research and data. Throughout the season, there were 370 billion total minutes consumed which is up +18% vs. 2020 and the second-highest total on record behind only 2015. TV ratings of major. LA Rams -- 10.5230. The NFL is the the most reliable ratings driver on TV. To put this into perspective, the 2021 NBA Finals between the Milwaukee Bucks and Phoenix Suns drew an average of 9.91 million viewers (more on that later). The Chiefs-Ravens game drew a 10% spike in viewership compared to the preliminary numbers for the SNF debut. CBS topped the charts in Week 2 of the NFL season with more than 27 million viewers for its late Sunday window, the NFLs largest Week 2 audience since at least 2000. As we gear up for the 2022 NFL season, we present to you Madden NFL 23's official ratings for all 32 teams. The NBA owned Christmas for many years, with many effectively viewing NBA games on Christmas Day as the unofficial start of each basketball season. On NBC in Week 6, the SNF broadcast averaged `6.28 million viewers with a 9.0 rating. The indices of all five categories were then aggregated into an overall Nielsen Media Exposure Index, utilizing a weighting system according to the categorys exposure potential.. Teams in smaller markets now have an opportunity to grow their brands nationally and, better still, globally, says Stephen Master, SVP and Global Head of Sports, Nielsen. Here are the NFL television ratings from the Week 7 primetime games, via SportsMediaWatch. The pandemic coupled with an election year and political divisiveness around the United States played a major role in this. Meanwhile, 800,000 watched the ManningCast on ESPN2 with brothers Eli and Peyton. The NFL could be on its way to solving its local TV problems in the countrys second-biggest media market. Its just part of the reason the NFL generated record-setting national revenue this past year. The AFC East champion Buffalo Bills had the league's highest local TV rating, with a 47.16, edging out last season's local TV champ, the Kansas City Chiefs (45.28). But its evident fans just arent interested in watching an exhibition game with players understandably giving zero effort. So Week 12 to Week 12, Week 11 to Week 11, etc. Not much of that had to to with networks and their relationships with sponsors as a decline became obvious around around the football world. The 2021 NFL regular season averaged 17.1 million viewers (TV+Digital) - the highest regular season average since 2015 and up +10% vs. 2020. Its just part of the reason the NFL generated record-setting national revenue this past year. With Patrick Mahomes headed to the AFC Championship Game and a Rams vs 49ers matchup in the NFC title bout, ratings will likely be through the roof. Players will also benefit from this. Required fields are marked *. 1 rankings to boot). The Bills-Rams game averaged 19.54 million viewers per minute. Thanks for the reminder. Meanwhile, Thursday Night Football scored a multi-month high of Titans-Packers. According to Fox Sports, the 113 million that tuned in to watch the Kansas City Chiefs defeat the Philadelphia Eagles was the most-watched Super Bowl in six years. In comparison to the 2019 Pro Bowl, viewership dropped 17% (8.05 million). Same time period in 2020: 887.9M, 7.9% increase through the first 11 weeks in viewers from 2020. Historically, big market teams post smaller ratings than smaller market franchises, so its not surprising to see the four New York and Los Angeles teams bunched up at the bottom of the ratings chart. In other words, it was a raging success. The matchup saw 1.75 million viewers tune in. Miami -- 11.84, 2019 March Madness national championship: 11.6, 29. But if the league can grow ratings by 10% in these two market which is not a stretch in New York, which regularly hit those figures a decade ago it could add a full percentage point to its national viewership and would affect TV network revenue by tens of millions of dollars, TV network executives have said. The NFL scored across-the-board increases for its Sunday games in Week 13 of the season, while Thursday Night Football neared the ten million viewer mark for Bills-Patriots. Updates provide the latest developments and news relied upon by industry leaders started from season opener the... The postseasonstill scored wins despite less-than-stellar records doesnt include out-of-home viewing postseasonstill scored wins despite less-than-stellar records Tom! 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